June 20, 2024

GiG Strikes Key Partnership with Ventures Lab to Revolutionize iGaming in Ontario

Emily Tremblay
Written byEmily TremblayWriter

Gaming Innovation Group (GiG) has made a strategic move by signing a Head of Terms with Ventures Lab, aiming to revolutionize the iGaming landscape in Ontario with its cutting-edge platform and AI tools, DataX and LogicX. This partnership marks GiG's fourth collaboration in the Canadian province, significantly bolstering its global expansion strategy in regulated markets.

GiG Strikes Key Partnership with Ventures Lab to Revolutionize iGaming in Ontario

Key Takeaways:

  • GiG and Ventures Lab partnership aims to leverage advanced iGaming platform and AI tools for market growth.
  • The agreement highlights the potential for expansion into multi-jurisdictional territories, enhancing GiG's presence in regulated markets.
  • GiG's innovative solutions and gamification layer are set to optimize customer retention and player engagement in Ontario.

The collaboration with Ventures Lab is a testament to GiGā€™s robust capabilities and its scalable iGaming platform that not only promises quick market entry but also boasts a suite of solutions designed to drive operator revenue exponentially. By incorporating localized content and top-tier suppliers tailored for the Ontarian market, GiG is set to elevate the online gaming experience with its unparalleled gamification features.

Ventures Lab stands to gain significantly from GiGā€™s dynamic AI tools, DataX and LogicX, which are at the forefront of artificial intelligence and automation in iGaming. These tools are engineered to refine decision-making processes and rule-building, ultimately leading to a surge in player acquisition and customer loyalty.

The iGaming revenue in Ontario has seen an impressive 88% increase over the previous year, topping at ā‚¬3.8 billion for the 2023-24 period. This growth underscores the vast potential for GiG and Ventures Lab to tap into the thriving market.

Andrew Cochrane, GiG's Chief Business Officer, expressed enthusiasm for the partnership, stating it as a reinforcement of GiGā€™s strategy to leverage its market-leading solutions for achieving substantial growth in regulated markets. Carlos Strazzer, CEO of Ventures Lab, also shared his optimism about the collaboration, highlighting the opportunities to deliver an unmatched betting experience in Ontario and beyond.

Founded in 2012, Gaming Innovation Group is renowned for its commitment to driving sustainable growth and profitability for its partners through innovative products, scalable technology, and superior service quality. Operating out of Malta, GiG is listed on both the Oslo Stock Exchange and Nasdaq Stockholm, solidifying its position as a leading technology company in the iGaming industry.

This partnership is poised to set a new standard for iGaming in Ontario, combining GiG's technological prowess and Ventures Lab's ambition to dominate the market. Together, they are ready to redefine the gaming experience for players in Ontario and potentially across multiple jurisdictions in the future.

About the author
Emily Tremblay
Emily Tremblay

Emily, a dynamic blend of tech-savvy and casino enthusiast, hails from the snowy landscapes of Canada. With her innate grasp of cultural nuances, she ensures online casino guides resonate deeply with Canadians. Emily's spirited and engaging nature makes her a favourite among peers.

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